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About Me

July 1, 2008 -

Pet: 

My completely nutty dog, Rosso, regularly attends meetings with me at PetSmart and it seems he secretly thinks he has his paw on the pulse of things that go on here. (He may have a point.)  However, since I manage communications and emerging media at PetSmart (where I’ve been for a little over three years) I’m going to have to usurp his control and be the one that commands this blog.

I’ll be sharing news and information about PetSmart, such as upcoming in-store events, online activities and current topics in the pet industry. My love for technology and communications has given me a career where I’m the geek who gets to play with blogs, podcasts and social media releases. It’s fun to be a part of exploring new territory in communication, so I may throw a bit of that, too. Heck, I may even include some stuff Rosso would like the world to know.

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